
GERMANY
Upskilling / Reskilling in the Tourism Sector in Germany
Overview of VET System
The vocational education and training process in Germany is flexible and offers a wide range of entry, training and further education opportunities. Trainees, mostly in the dual vocational training system, and students pursuing an academic degree at universities can enter the system depending on their level of education and professional interests and obtain their professional qualifications through various examinations and certifications. These enable direct entry into the labour market, but also numerous further training pathways to develop professionally and reach higher positions.
- Structure of vocational training in the dual system in Germany
Dual vocational training in the hotel and hospitality industry in Germany is a practice- orientated system that combines theory and practice. It offers trainees the opportunity to acquire the necessary specialised knowledge both in the company (practice) and at vocational school (theory).
Here is an overview of the structure:
Training locations/ mentoring:
Dual training in Germany essentially involves 2 places of learning. The company is responsible for imparting the practical learning content and the vocational school for acquiring the theoretical knowledge.
The company is responsible for the practical, job-specific training. All necessary skills and knowledge are taught in order to develop the ability to act professionally and to gain initial practical experience. In the companies, the trainers are responsible for training the trainees. In order to be employed as a trainer in Germany, it is obligatory to complete an additional qualification, which is examined by the relevant chambers. This increases the quality of the training and confirms suitability as a trainer.
The vocational school provides the theoretical knowledge that is specifically tailored to the training occupation and is specified by the framework curriculum. The framework curriculum of the vocational schools is drawn up in close coordination with the vocational training framework curriculum. The lessons cover vocational and general educational content and are taught by specialised teachers.
Vocational training framework curriculum
The vocational training framework curriculum is defined by the responsible federal ministries for each occupational profile. It serves as a guide for trainers and trainees and describes the training content. The vocational training framework curriculum lists all the knowledge, skills and abilities that trainees are expected to acquire during their training.
Duration of vocational training
Initial training in the hospitality industry comprises 2 or 3-year vocational training programmes in Germany and varies depending on the desired occupational profile. The exact duration of the respective training occupation is defined in the vocational training framework curriculum, which is applied throughout Germany.
Examination
After about half of the training period, the level of knowledge is tested in an intermediate examination organised by the Chamber of Industry and Commerce or the Chamber of Crafts.
Vocational training ends with a final examination organised and conducted by the relevant chambers (Chamber of Industry and Commerce or Chamber of Crafts). The examination includes a practical and a theoretical part. After passing the examination, the trainees receive a recognised vocational qualification.
Involved institutions
The training company
The training company is the central location for practical training. Here, the trainees are directly involved in the company's work processes, carry out activities in the workplace under various conditions and learn the necessary skills.
Qualified trainers
In the companies, qualified trainers are responsible for imparting skills and knowledge. They instruct trainees and teach them the necessary practical skills. The trainer plans the implementation of the training in the company, supervises and supports the trainee, coordinates with the vocational school and the chambers and evaluates the practical performance of the trainees.
Vocational trainees
Trainees benefit from the cooperation between the companies and the vocational schools and learn the necessary professional and theoretical knowledge. Their duties include taking part in practical training in the company and theoretical training at the vocational school. They are actively involved in the company and acquire skills under the guidance of trainers. They keep a report booklet to document their learning progress, which must be submitted to the relevant chamber.
Vocational school
The vocational school teaches the theoretical basics required for the chosen training occupation and supplements the practical training in the company. Subject-related and general educational content is taught. The learning content is specified by the framework curriculum. Lessons take place either as block lessons (block of lessons lasting several weeks) or on fixed days per week.
Chambers of Industry and Commerce (IHK) and Chambers of Crafts (HWK)
The chambers have a supervisory and regulatory function in vocational training. They ensure that training is carried out properly and that training standards are adhered to. The IHK is responsible for commercial and technical professions and the HWK for skilled trades, e.g. in the kitchen or bakery sector. The agreed training contracts are registered by the companies with the relevant chamber. Their tasks include advising training companies and trainees and monitoring the quality of training. The chambers organise and conduct the examinations and issue the final certificates.
Professional organisations and guilds
Professional associations and guilds represent the interests of the respective industry and often support and promote vocational training. In co-operation with the chambers, they develop and update training content and examination requirements in order to meet the current requirements of the respective sectors. They support training companies through regular training courses and information events.
Market Needs in Tourism Sector
The tourism industry in Germany is a central part of the economy and offers a large number of jobs in various sectors such as catering, hotels, transport, leisure and recreation and event management. The tourism labour market has undergone significant changes in recent years due to technological developments, demographic change and the impact of the COVID-19 pandemic. This is also influencing the demand for certain skills and qualifications in the federal state of Brandenburg.
- Current demand for skills and qualifications
- Hospitality and service skills
Employees with experience in guest services are particularly welcome, as demand has increased in many regions of Brandenburg due to the rise in domestic and nature tourism.
- Digital expertise and technical know-how
With increasing digitalisation, digital skills are more in demand than ever in the tourism industry. Tourism companies need professionals who are familiar with booking systems, data analyses, online marketing and social media. The trend towards digital platforms, automated processes and virtual experiences has increased the demand for experts in IT and e-commerce.
- Sustainability and environmental management
The trend towards sustainable travel is strong in Germany. Companies are therefore increasingly looking for specialists with knowledge of sustainable tourism management. They need to be able to develop environmentally friendly business strategies, design sustainable travel offers and optimise the carbon footprint of tourism.
- Language and intercultural skills
As Germany is an international tourism hotspot, foreign language skills are essential, especially in English, but also in other languages such as Polish (which is especially in demand in Brandenburg), Spanish, French, Russian and Chinese. Intercultural competence is also important in order to meet the needs of a global clientele.
- Management and leadership skills
Managers in tourism need sound knowledge of business administration and specific tourism topics in order to master the challenges of a globalised and technology-driven industry.
- Hospitality and service skills
- Shortage of skilled labour in key areas
- Gastronomy and hotel industry
There is a particularly noticeable shortage of skilled workers in the gastronomy and hotel industry. Especially during and after the pandemic, many workers left these professions due to insecure working conditions and low pay. The shortage of skilled labour is particularly evident in service, kitchen, hotel management and cleaning positions.
The difficult working conditions, shift work and irregular working hours have contributed to the fact that it is becoming increasingly difficult to attract and retain qualified professionals.
- Event and leisure management
With the increasing demand for individual and customised experiences in the field of leisure and event management, a shortage of skilled workers has developed, especially for specialised event planners and project managers who can implement innovative and large-scale events.
- Gastronomy and hotel industry
- New opportunities and trends
- Experience-orientated offers and niche market
Customised travel experiences and adventure tourism are also on the rise. There is a high demand for specialists who plan and offer customised trips for specific target groups, such as adventure, cultural or eco-tourists.
- Nature and camping tourism
Increased job opportunities are emerging in this segment as camping and outdoor tourism continue to be in high demand. The demand for specialised service staff and employees for the organisation and maintenance of camping facilities has increased.
- Environmental protection and sustainable tourism
The growing importance of sustainable travel is creating new job profiles in the field of environmental management and sustainable tourism. The qualifications include knowledge of environmental and climate protection measures, environmentally friendly infrastructure and sustainable resource utilisation in tourism facilities
- Health tourism
The growing focus on wellness and health has led to health tourism gaining in importance. This opens up new opportunities for professionals working in the fields of spa and wellness management, fitness, medical care and prevention.
- Experience-orientated offers and niche market
- Conclusion
The tourism labour market in Germany is facing considerable challenges, but also offers great opportunities for qualified workers. Demand is primarily focused on digital and sustainable skills, while at the same time the shortage of skilled workers in the catering and hotel industry persists. New opportunities are emerging, particularly in nature and health tourism and in niche areas such as adventure tourism, where innovative concepts and specialised services are in demand.
In order to minimise the staff shortage, the industry is focusing on further training measures, the promotion of career changers and the recruitment of international specialists. Brandenburg's tourism strategy also provides for measures to improve working conditions, such as the introduction of flexible working hours and a better work-life balance, in order to increase the attractiveness of the industry in the long term
The tourism industry in Brandenburg therefore faces the challenge of not only closing the gaps, but also creating the qualifications and conditions to fulfil the growing demand for high-quality, service-oriented and sustainable tourism.
